The Lean Startup
How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
by Eric Ries
4/5
Currency 336 pages September 13, 2011
Eric Ries introduces a scientific approach to creating and managing startups. The Lean Startup methodology teaches entrepreneurs how to build a minimum viable product, measure progress with actionable metrics, and pivot when necessary.
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Jim's Review
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Jim loves a good pivot — just ask anyone who's seen me navigate a compost heap. Ries takes the guesswork out of starting a business by treating it like a science experiment. Build, measure, learn, repeat. It's what this worm does every time he digs a new tunnel. The MVP concept alone is worth burrowing into. Solid four worms from the underground.
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